One of the nation’s largest operators of new, single-family build-to-rent homes is heading to Oklahoma City. 

SimplyHome, which has built a portfolio of more than 10,000 single-family rental homes, will make its Oklahoma debut when it adds 100 new, single-family rental homes in the El Reno community of Crimson Lake Estates. 

“We’ve been looking at an opportunity in Oklahoma City for quite some time,” says Matt Hansen, president of SimplyHome. “Crimson Lake Estates offers an accessible location, minutes from Redlands Community College, the Crimson Creek Golf Course and several recreational amenities for those seeking the feel of home ownership without the price tag.” 

Construction of three- and four-bedroom homes in single and two-story floorplans is scheduled to begin in March 2024. SimplyHome’s first new rental homes are expected to be ready for move in by July 2024. 

Open-concept plans offer a variety of features such as large living areas, spacious kitchens, dining areas, Owners Suite with private bath and walk-in closet, and welcoming, covered front porches. All homes also are equipped with modern, energy-efficient appliances, laundry room, wood-grain vinyl plank flooring, two-car garage, fenced backyard, and a sprinkler system.

Founded in 2012, SimplyHome designs, builds, leases and maintains its single-family rental homes, an integrated approach which ensures residents enjoy a superior quality home, explains Hansen. 

He says the company’s comprehensive approach, from design to property management, is a big reason why its communities maintain industry-leading occupancy rates. Today, SimplyHome’s high-quality, affordable homes are enjoyed by residents in more than 100 communities. 

Hansen adds SimplyHome was drawn to Oklahoma City’s strong employment, robust job market and more than 135,000 students attending area colleges and universities.

“We combine the flexibility of renting with the comfort and privacy of a single-family home,” he says. “A single-family rental home community is ideal at a time when the cost of home ownership continues to be a challenge.” 

SimplyHome also offers its renters the Next Move Program, an industry-first program that eases the path to homeownership by empowering renters to seamlessly transition to owning a new home.

After three months into their lease, SimplyHome residents in the Next Move Program can end their rental agreements without penalties when they purchase a new home by Legend Homes. Residents will receive 10% of the rent they’ve paid, up to $5,000, on their SimplyHome residence as credit towards the purchase of their new home, and they can receive up to $15,000 toward closing costs on their new Legend home when using a preferred lender. 

Down-payment assistance programs also are available under terms of the program.

To learn more about SimplyHome in Crimson Lake Estates, go to crimsonlakeestates.com.

About SimplyHome 

SimplyHome builds, manages, and maintains single-family homes for rent. Since 2012, SimplyHome has serviced more than 50,000 residents in more than 10,000 homes across 100-plus communities, cementing its status as one of the largest SFR (single-family rental) operators in the nation — and as a pioneer in the Built-to-Rent (BTR) industry. As a member of Camillo Companies, and with a foundation in land development and construction, SimplyHome is vertically integrated from land acquisition through property management. Inspired by its purpose to open doors, SimplyHome focuses on expanding access to opportunity, creating value, and providing a simple process for people to find a place to call home. It is headquartered in Houston, Texas, with additional properties located across Dallas-Fort Worth, San Antonio, and College Station, Texas. 

For more information, visit simplyrent.com.